Arrow Roofing Services • Meta launch prep

GoNano NuRoof Revive Campaign Ready for Final Creative + Launch Approval

Prepared May 9, 2026. All live Meta resources remain paused. No ads are active and no spend has started.

PAUSED / SAFE API readback verified Routing worker deployed

Current live configuration

ResourceStatusDetails
CampaignPAUSEDARS | GoNano Revive | Lead Gen | 2026-05-08 | PAUSED
120245759893970598
Objective: OUTCOME_LEADS. Revive-only campaign.
Primary ad setPAUSEDProspecting / SE Michigan Broad / Lansing Excluded
120245759907020598
Daily budget updated from $150/day to $200/day while paused.
Backup/test ad setPAUSEDBroad Creative Test / Lansing Excluded
120245759907960598
Kept paused at $50/day as backup/test structure.
Ads0 live adsNo ads created yet because Nick is providing final creatives. Final ads should be created paused.
Lead form v2ACTIVE formARS | GoNano NuRoof Revive Qualification | 2026 v2
1304025651687367
Preview: Meta form preview
Lead routingDEPLOYEDCloudflare Worker ars-meta-leads maps form 1304025651687367 to GoNano NuRoof Revive / campaign 120245759893970598. Health check OK after deploy.

Targeting + placements

Age 40–65SE Michigan broadLansing excluded26 Detroit ZIP exclusions preserved

Included geo: five SE Michigan 50-mile custom locations: Monroe, Ann Arbor/Jackson, Livonia/Southfield, Flint, Port Huron.

Placements: Facebook feed, Reels, Stories; Instagram feed/stream, Stories, Reels.

Campaign structure: one primary broad ad set at $200/day; second paused backup/test ad set retained at $50/day.

Revised copy structure: 5 ad slots

Strong main claims are kept in primary/on-creative copy. Eligibility, cost, inspection, and warranty limits are handled in fine print. Avoided prohibited claims: waterproof, leak-proof, storm-proof, hail-proof, fixes leaks, structural repair, and “guaranteed to add 10 years.”

1) Cost Comparison

Primary text

A full roof replacement can cost a fortune. GoNano NuRoof Revive gives qualified asphalt shingles a smarter path: revive, protect, and delay replacement instead of jumping straight to a tear-off.

Headline

Revive Before You Replace

Description

See if your roof qualifies for NuRoof Revive.

CTA

Learn More

On-creative main copy

Don’t Replace It Yet.
Revive your asphalt shingles for a fraction of replacement.

Fine print

Eligibility and pricing depend on roof size, shingle type, age, condition, and inspection results. Not every roof qualifies. Costs vary.

2) You May Not Need a New Roof

Primary text

Your roof may have more life left than you think. Before you commit to a new roof, let Arrow Roofing inspect whether GoNano NuRoof Revive is a fit for your existing asphalt shingles.

Headline

You May Not Need a New Roof

Description

Start with a roof eligibility check.

CTA

Learn More

On-creative main copy

Your Roof May Be Savable.
Check before you replace.

Fine print

Inspection required. NuRoof Revive is for qualifying asphalt shingle roofs and is not a substitute for failed decking, structural issues, or roofs beyond treatment condition.

3) 10-Year Warranty

Primary text

Qualified NuRoof Revive projects include a 10-year product warranty, giving homeowners a serious alternative to premature replacement when the roof is still a fit for treatment.

Headline

10-Year Product Warranty

Description

For eligible NuRoof Revive treatments.

CTA

Learn More

On-creative main copy

Revive + Protect.
10-year product warranty on qualifying treatments.

Fine print

Warranty terms, coverage, and eligibility depend on inspection results, roof condition, product requirements, and approved application. Not every roof qualifies.

4) Revive + Protect Existing Shingles

Primary text

GoNano NuRoof Revive is designed to rejuvenate qualifying aging asphalt shingles and help protect the roof you already have — without defaulting to a full replacement first.

Headline

Protect Existing Shingles

Description

NuRoof Revive for qualified asphalt roofs.

CTA

Learn More

On-creative main copy

Bring Aging Shingles Back.
Revive. Protect. Delay replacement.

Fine print

Treatment recommendations depend on roof size, shingle type, age, current condition, and inspection findings. Does not repair structural damage or make a roof leak-proof.

5) Qualification / Education

Primary text

NuRoof Revive is not for every roof — and that is the point. Answer a few quick questions and Arrow Roofing will determine whether your asphalt shingle roof is a candidate before recommending replacement.

Headline

Does Your Roof Qualify?

Description

Fast NuRoof Revive eligibility check.

CTA

Learn More

On-creative main copy

Could Your Roof Avoid Replacement?
Find out if NuRoof Revive fits.

Fine print

Eligibility, pricing, warranty, and treatment recommendations depend on roof size, shingle type, age, condition, and inspection results. Not every roof qualifies. Costs vary. Inspection required.

Lead form v2

Headline/context: Could Your Roof Avoid Replacement?

Description: Answer a few quick questions to see if your asphalt shingle roof may qualify for GoNano NuRoof Revive treatment.

Questions:

Fine print: Eligibility, pricing, warranty, and treatment recommendations depend on roof size, shingle type, age, condition, and inspection results. Not every roof qualifies. Costs vary. Inspection required.

Thank-you CTA: Visit Website. The thank-you body no longer says “Tap Call Now.”

Final creative / launch checklist

  1. Nick provides final creative files for the five slots above, ideally 4:5 and 9:16 variants.
  2. Upload final images/videos to Meta.
  3. Create 5 ads in PAUSED status under primary ad set 120245759907020598.
  4. Attach each ad creative to form v2 1304025651687367.
  5. Preview ads and the Instant Form.
  6. Nick gives final launch approval.
  7. Only after approval: activate campaign, primary ad set, and approved ads. Leave backup/test ad set paused unless intentionally testing.

Done vs. remaining

Done: campaign verified paused, primary ad set set to $200/day, backup ad set kept paused, targeting/placements verified, v2 lead form created, thank-you CTA fixed, worker routing mapped and deployed, worker health verified.

Remaining: Nick’s final creatives, create the 5 paused ads, preview, Nick approval, then manual activation.